Insights

Ideas on the new economy of underserved markets.

Analysis, market notes and BTZ perspectives on the Double Digital Speed, mobility as an asset, and the verticals. A space to think out loud about the future we are building.

Why underserved markets are the next frontier of capital

What traditional markets avoid as risk is, when properly structured, the decade’s greatest source of return with impact.

For years, global capital treated underserved markets as territories of risk: informality, absent infrastructure, distance. That reading, however, confuses surface with structure.